Hybrid Event Technology Company MeetingPlay Raises $75 Million Growth Equity Investment From Sunstone Partners
FREDERICK, Md. & SAN MATEO, Calif .– (BUSINESS WIRE) –MeetingPlay, a pioneer in hybrid event technology, has a $ 75 million investment from Sunstone partner, a growth-oriented private equity firm focused on software and technology-driven service companies.
MeetingPlay offers a full range of offerings for all types of conferences, events and meetings, making for a rich experience for attendees. The company believes that successful meetings and events are built on meaningful connections that arise in all phases of a hybrid, virtual or personal event. The ultimate value underpinning the company’s software platform is connecting attendees and meeting content in a way that creates a unique and differentiated event that appropriately elevates MeetingPlay’s customer brands.
The company’s proprietary software platform sets new standards for participant retention, event attendance, tailor-made virtual environments and broadcast quality programs. The company evolves into the market leader and offers a truly distinctive experience. As a result, MeetingPlay is the event platform of choice for numerous market leading companies such as Marriott International, Databricks and Autodesk and many more. MeetingPlay’s strong commitment to working with customers to achieve their goals and address their weaknesses is shared across the company with world-class service and innovation.
By partnering with Sunstone, MeetingPlay is now able to implement an aggressive growth strategy by driving innovative product development, expanding its delivery capabilities, and improving its go-to-market strategies to continue delivering market-leading customer experiences.
“Despite unprecedented year-over-year growth, we’re just getting started, ”said Joe Schwinger, Co-CEO of MeetingPlay. “Sunstone’s investment strategy, which puts people and innovation first, will help us expand our product offerings and enable our clients to offer even more exciting, branded and transformative events. We knew early on that Sunstone shared our vision and emphasized the desire to maintain our unique culture and strong focus on exceptional customer service. We look forward to working with you in this next phase of growth and innovation. ”
Sunstone Co-Founder and Managing Director Michael Biggee said: “We’re excited to welcome MeetingPlay to our portfolio of high-growth technology companies. All you have to do is experience one MeetingPlay event to see why top companies and brands are lining up to work with them. MeetingPlay delivers unparalleled digital experiences that combine personalization, connectivity, content and engagement, and are scalable to serve an audience of 100,000 or more. We are very excited to be working with MeetingPlay on their exciting future. ”
Transaction terms were not disclosed. Mirus Capital Advisors acted as exclusive financial advisor to MeetingPlay on the Sunstone investment. Choate, Hall & Stewart LLP acted as legal advisor to Sunstone.
Via Sunstone partners
Sunstone Partners is a growth-oriented private equity firm that has majority and minority interests in software and technology-based service companies. The company was recently named one of the Founder-Friendly Private Equity Firms for Entrepreneurs in 2020 by Inc. Founded in 2015, the company has $ 800 million in committed capital for its first two funds. For more information, visit www.sunstonepartners.com
Founded in 2012 by Co-CEOs Joe Schwinger and Lisa Vann, MeetingPlay is an award-winning technology company focused on developing innovative solutions for in-person, virtual and hybrid events. At every meeting and event, MeetingPlay creates transformative experiences that enable your customers, participants and sponsors to make valuable personal contacts. Fortune 500 companies trust MeetingPlay to solve their biggest event challenges. For more information, visit www.meetingplay.com.